Your cart is empty
You may check out all the available products and buy some in the shop
Return to shopAbout Us
Welcome to
Chinubhai Motilal Saraiya
Chinubhai Motilal Saraiya, where tradition meets innovation in the world of personal and home care solutions. Established in 1924, our rich heritage spans over 100 years, beginning with traditional mythology items and pooja essentials like kanku & agarbattis. With a century of experience and industry expertise, our product range has evolved from traditional essentials to innovative DIY beauty solutions, repackaged cosmetic raw materials, and finished formulations. We empower customers through formulation education, personalized service, and quality products, creating an unparalleled experience in personal and home care.
Our Legacy: A Journey of Tradition and Innovation
In 1924, our founder Chinubhai laid the foundation of our company with a humble beginning, selling mythology and pooja items. His vision was to provide essential products to the community, fostering spirituality and well-being.
Bipinchandra Saraiya, Chinubhai’s son and a pharmacy graduate, joined the business, bringing innovative ideas and expertise. He introduced cosmetics and ayurvedic products, and pioneered the concept of DIY formulation kits, empowering customers to create their own products at home. His untimely passing left a void, but his legacy continued.
Mahendrabhai Saraiya, a science graduate, took over the reins of the company, dedicating himself to customer-centricity and support. He nurtured relationships with clients, big or small, ensuring each received personalized attention.
In 1990, Manishbhai Saraiya propelled the business forward, introducing finished formulations and sustaining the tradition of customer education. Our commitment to empowering customers with knowledge and quality products remains unwavering.
As we continue to grow, we remain true to our founding principles: quality, innovation, and customer focus. Our story is one of tradition, family values, and dedication to serving our community.
Other group companies from the house of Chinubhai Motilal Saraiya
Ahmedabad Agency
Distributors of Personal and Home Care Ingredients
Alka Chemi-Cosmetics
Personal and Home Care Manufacturing
Alka Fragrance & Flavors
Manufacturing of Flavors and Fragrances
Quality is our priority
Delivering exceptional personal and home care products, prioritizing quality, purity, and efficacy to enrich lives and homes with trusted, effective solutions catering todays customer needs.